Build your digital infrastructure early — websites, social media, voter outreach, reputation monitoring, and compliance considerations.
Kenya's 2027 election digital strategy should begin well before nomination season. Candidates and parties that invest early in websites, content libraries, and supporter databases gain compounding advantage.
Roadmap Phases
- Foundation — brand, website, CRM, analytics
- Content engine — policy explainers, constituency stories, social calendars
- Outreach — volunteer mobilization, targeted digital ads where permitted
- Peak season — rapid updates, reputation monitoring, event coverage